Fitz: Appropriate time to catch up with my friend. Rick Allen, from Pure Elements, the parent company of Crystal Clear Home. You hear me talking about Crystal Clear Home Water Filtration System. Wendy and I have enjoyed it for years. We got a new one recently, and it works spectacular. And Rick, how do you like all this rain water, baby?
Rick: Listen, I’m a big fan of the rain Fitz. We need water to treat.
Fitz: No doubt.
Rick: We actually need good water coming out of the sky to dilute what we got coming out of the ground, to be honest.
Fitz: Well, we’re definitely getting our share of it, that’s for sure.
Rick: Well, it’s good to have a little bit more seasonal transition I think for all of us.
Fitz: Yeah, no doubt man. So, how’s everything at Crystal Clear Water?
Rick: It couldn’t be better. It’s a New Year, fresh perspective, and just moving forward. And as you know our water quality is not getting any better, so we’re helping a lot of people address those issues, and I thought I’d just kind of take a bird’s eye view of what’s going on with the water in the desert right now, and at least the high points of what we’re keeping an eye on.
Fitz: Go for it.
Rick: And basically, in summarizing what we got going on in the desert, the biggest thing on the radar right now is the metals issue with Chromium 6, which is, you remember, is the Erin Brockovich one.
Fitz: Right.
Rick: So I’m not sure how many people are aware but you are seeing it in your water bills, you’re seeing it in the news because it’s very much top of mind right now. The Feds set a legal limits for Chromium 6 about a year and a half ago, and that was about 14 years after Erin Brockovich came out with her movie exposing the issues of that. And her office is all up in arms because the legal limit that the Feds set is actually 500 times less stringent than she wanted, that’s 500 times less stringent.
Fitz: Sheesh. That’s unbelievable.
Rick: She’s not really happy.
Fitz: I guess not.
Rick: But at least they’re moving towards regulating it, and it is something that we address in our whole house water systems. It is something you don’t want to have in your drinking water if you can avoid it.
Fitz: What does it do to you?
Rick: It’s been tied to a whole bunch of different birth defects and cancers and a whole grab bag of different health concerns.
Fitz: This is a naturally occurring deal, right?
Rick: Well, it’s both. It’s naturally occurring and it’s also a man-made waste by-product of industry, because the Chromium itself is naturally occurring, with Chromium 6, a lot of times is coming from different production and manufacturing processes and things. So we got a situation where the greater majority of the wealth in the valley, they’re somewhere within compliance or over the line in terms of what’s going with their levels of Chromium 6. So the water districts are scrambling right now to figure out how they’re going to address that. They have several different ways to do it. One is completely build a new plant and then just rest the Chromium 6 that way. Or address it on a well by well basis, or even somewhere in the middle, and tie four or five wells together and then create one mini-plant to address them.
Rick: Right now, my belief is that everything is being done on a well by well basis. So that’s one of the heavy metals, is the one at the top of the radar right now, but of course, arsenic has been something in the valley for a number of years, and all up and down the coast. And that one is more regularly naturally occurring. So the metals are something that we need to address to make sure that we have the best quality drinking water that we can. And then of course we have loads of disinfectants, Chlorine and those different things that we’re actually introducing ourselves. That helps keep our water safe, but it’s something that you don’t need to adjust nor do you need to bathe in it. It can irritate your skin and make your hair dry, and all of those different things. So that’s certainly an issue that we need to address for the water coming into anyone’s home.
Rick: And then we got hard water. And although it’s not as hard as some areas, it certainly destroys water heaters and fixtures and it wreaks havoc in the dish washer and laundry and all those things.
Fitz: Right.
Rick: So, that’s something that we also need to address. And I know you know that we are very big on doing that in a salt-free manner. So, we have a great alternative to the old fashion water softeners. And as you know over the last 15 years or so that’s been very, very popular in the desert as a way to not only help protect fixtures and water heaters and appliances, but also to reduce staining of things on swimming pools and water features, and make things grow better with less fertilizer and less water.
Fitz: Well, Wendy and I love our system. As you know, we encourage everyone to give you a call Rick, at 346-4850. Find out how you can get your own Crystal Clear Home Water Filtration System, it’s a total property system. It is a lot about your health and not wanting to ingest all this weird stuff when you take a bath or shower and when you drink from your faucets, but it also is about is about keeping your pipes clean and just all the functioning appliances that the water goes through because of the hard water system. It’s fascinating how it works. It’s no maintenance. You’ve got to come out and what, check it like every five or six years or whatever.
Rick: Yeah, now we’re looking at pretty much every three to four with the higher levels of metals.
Fitz: Okay. Gotcha. And that’s awesome that you come and test it for that, Rick, and they can personally talk to you, you’re happy to consult them on any questions and you’ve been great with us and we encourage everyone with all the news of this weird water and, of course, not to mention the Chlorine and everything else and the pharmaceuticals and the drinking water, more important than ever to check this option out. 346-4850, find out how you can get your own Crystal Home Water Filtration System. Rick, I appreciate your support of the show and our station and we love spreading the word. “Mr. Rick, water man,” as I love to call him.
Rick: Thank you Fitz.
Fitz: Because you know more about water than anyone that I know, that’s for sure. And I really appreciate you filling our audience in on the ever changing water situation here in the desert, and we look forward to seeing you soon, Rick.
Rick: Alright, keep all the good work up with all that great music you’re playing all the time.
Fitz: There you go. We’re going to get back into it right now. Thank you so much Rick.
Rick: Thanks Fitz.
Fitz: Alright, make it a great day man. Rick Allen, Crystal Clear Water.
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